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WISE chair Peggy Davies steps down

WISE chair Peggy Davies steps down

It is with equal parts sadness and elation that the WISE Board of Directors announces WISE founder Peggy Davies has resigned her position as Board Chair in order to devote her full energy and focus to her new role as acting President of the PLMA organization.

Peggy has led Women Impacting Storebrand Excellence (WISE) since 2012. As a result of her vision for bringing professionals in the private brand industry together to advocate for diversity in leadership, WISE has blossomed into a seasoned non-profit organization with more than 50 partner companies and 300 members bonded in a deep desire to effect real change. 

“From its very beginnings, the WISE organization has been blessed with the ability to attract great talent,” said Davies. “Through the years, the board and committee members have been an amazing group of passionate, dedicated volunteers, and this will continue to be so well into the future. The industry has been empowered by their strategic focus and drive to make an impact. I leave the organization in truly exceptional hands. It has been a joy to contribute and to lead this strong and devoted team.”

Stepping into the position of Chair of the Board is Jen Linke, Vice President of Private Brands, Federated Group.  Jen has served as the Chair of the Professional Development Committee for WISE since its inception.  She has spearheaded the WISE webinar series, introduced innovative programs such as WISE Connect, and secured our many talented annual meeting speakers.  As Jen transitions to her position as Board Chair, Lexi Ward, Senior Director of IT, TreeHouse Foods, will step up as Chair of the Professional Development Committee to assist in furthering our programming.  “Peggy has been so influential in our industry and will continue to do great things,” says Jen.  “WISE will continue to thrive and grow because of our wonderful group of volunteers.  More people continue to get involved and there are many more opportunities to explore.” 

The entire Board of WISE thanks Peggy for her relentless support of WISE and countless hours dedicated to the mission of the organization. We wish her every success in her new ventures. ###

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Annual Meeting 2018

What Our Members Say

"Professional development, the webinars, what you learn, and what you take away is invaluable. Even doing this for 30 years, you still learn.”
~ Gayle DiMaggio, Director of Private Label Sales (Stremicks Heritage Food)(retired); 2016 Lifetime Achievement Honoree, Top Women in Store Brands

Our 2018 Annual Meeting

More Testimonials

“WISE has added value to the industry. It’s given a platform for people to step up and show how professional we are in the private label industry. It also gives an opportunity for us to show professional development. So it’s a great organization and it’s timely for the private label industry."
~ Greg Baskin, Hormel Foods ( retired )

Even More Testimonials

“I think, for me, it’s been connection, being able to connect to other people in the industry that I would have never been given the opportunity to connect with before. I think it’s drawn awareness to diversity and inclusion with women and others in store brands, and that’s been very beneficial to the industry.”

~ Cinda Sticklen, Commercial Director Supplier Quality, Mars Petcare US

More from the 2018 Annual Meeting

About Us

Women Impacting Storebrand Excellence™ (WISE) is a non-profit professional development organization within store brands. Studies have shown that increased gender diversity in top leadership roles positively impacts business and financial performance.

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