About Us
WISE began in 2012 with an idea…. to champion gender balance in the store brand industry.
WISE is committed to listening + learning and will continue to serve as an advocate for professional development in our industry, providing tools and resources to drive positive change.
Who We Are
WISE is a non-profit professional development organization, founded by women, to champion the power of gender balance, which is proven to drive profitable growth, within the store brands industry.
*Founded in 2012; a not-for-profit, 501c3 organization.
Mission Statement
WISE cultivates growth and collaboration through our programs and provides leadership to empower our industry’s continued success.
Our Vision
We believe in developing the pipeline to drive store brand industry growth. We boldly envision a future where a dynamic, collaborative & innovative workforce will be the industry’s core strength
Our Pillars
